Blogging for your law firm can be especially beneficial. A legal blog not only attracts new clients through SEO, but it also shows potential clients your expertise on a specific practice area. The American Bar Association also agrees that Blogging for your law firm is a helpful way to market your firm.
When it comes to creating a blog for your law firm you can go about it in a few different ways.
- First would be to write about a specific subject, so if you are a divorce lawyer, you can talk about the steps to go about getting a divorce and how long the process normally takes.
- Another way would be to discuss an event that relates to your practice, so if you’re a personal injury attorney that handles car accident cases then you could blog about a major car crash that might have happened in your local area.
- A third option would be to blog about a recent case you won. For this if you are a defense attorney you could write about what generally happened and how you won the case without mentioning any specifics.
When it comes to blogging for your law firm its important to pick a topic your readers will want to know more on and that will be beneficial for them. Blogging about those topics that relate to your firm not only shows your potential clients that you know what you’re talking about, but also adds content to your website for SEO purposes and allows your firm to show up when a potential client is researching that topic.
Knowing what keywords to use in your blog isn’t always easy and finding the time to create a good thought-out blog is next to impossible, so when you need to outsource these services make sure to choose a company that knows how to write an educational blog. At Superior Strategy Marketing we have the experience to create an attractive, well written blog and help bridge the gap between you and your customers.
If you and your firm need some blog creating or help with SEO call us at 601-326-0815 or email us at bgillespie@superiorstrategymarketing.com. We will be happy to help with all your marketing needs from blog creation and SEO to social media and digital ads. For more information visit us at superiorstrategymarketing.com.